Contents
- 1. Introduction
- 2. Definitions
- 3. Data We Collect
- 4. How We Collect Data
- 5. Legal Basis for Processing
- 6. How We Use Your Data
- 7. Data Sharing & Disclosure
- 8. International Data Transfers
- 9. Cookies & Tracking
- 10. Data Retention
- 11. Your Rights
- 12. Children's Privacy
- 13. Data Security
- 14. Third-Party Services
- 15. Policy Amendments
- 16. Contact Us
Notice to Pakistani Users: By registering an account or continuing to use PK78, you acknowledge that you have read and understood this Privacy Policy. This policy applies to all users of the platform, including those accessing from Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Multan, Peshawar, and other locations across Pakistan.
1. Introduction
PK78 ("we", "us", "our", "the Platform") is committed to protecting the privacy and personal data of all users who access or interact with our online gaming platform at pk78.cam. This Privacy Policy ("Policy") sets out in clear terms how PK78 collects, uses, stores, shares, and protects your personal information in connection with your use of our services.
This Policy is intended to meet the standards of internationally recognised data protection frameworks and applies to all personal data processed by PK78 in connection with the platform, regardless of the device or location from which you access it. Users in Pakistan should be aware that no comprehensive federal data protection legislation equivalent to the GDPR currently applies uniformly across Pakistan, though the Personal Data Protection Bill has been under consideration. PK78 applies data protection standards aligned with international best practice.
This Policy should be read alongside our Terms & Conditions and our Responsible Gambling Policy, both of which form part of your overall agreement with PK78.
2. Definitions
The following terms carry the meanings set out below throughout this Policy:
- "Personal Data" means any information relating to an identified or identifiable natural person, including name, email address, phone number, location data, or any combination of data that could identify you.
- "Data Controller" means PK78 as the entity that determines the purposes and means by which personal data is processed.
- "Data Processor" means any third party engaged by PK78 to process personal data on its behalf and under its documented instructions.
- "Processing" means any operation performed on personal data, including collection, storage, retrieval, use, disclosure, erasure, or destruction.
- "KYC Data" means identity verification documents and information collected as part of the Know Your Customer compliance process.
- "Special Category Data" means particularly sensitive personal data such as health information, which PK78 may collect in limited circumstances (e.g., self-exclusion or responsible gambling requests).
- "Cookie" means a small text file placed on your device by the platform to support functionality, analytics, and personalisation.
- "User", "you", or "your" refers to any individual who accesses PK78, whether as a registered account holder or a visitor.
3. Data We Collect
PK78 collects personal data across several categories depending on the nature of your interaction with the platform. The table below summarises the primary data categories and examples of specific data points collected:
| Data Category | Examples | Purpose |
|---|---|---|
| Identity Data | Full legal name, date of birth, CNIC number, passport number | Account registration, KYC verification, age verification |
| Contact Data | Email address, phone number, residential address | Account communication, support, verification |
| Financial Data | Transaction history, deposit amounts (PKR), payment method references | Payment processing, AML compliance, fraud prevention |
| KYC Documents | Government-issued ID images, proof of address, selfie verification | Identity verification, regulatory compliance |
| Technical Data | IP address, browser type, device identifiers, operating system | Security, fraud detection, platform optimisation |
| Usage Data | Pages visited, games played, session duration, betting history | Platform improvement, responsible gambling monitoring |
| Preference Data | Language settings, notification preferences, game favourites | Personalisation, user experience |
| Communications Data | Support chat logs, email correspondence, complaint records | Customer support, dispute resolution, quality assurance |
Minimum Necessary Principle: PK78 applies a data minimisation approach. We collect only the personal data that is reasonably necessary for the specific purpose identified, and we do not retain data for longer than that purpose requires.
4. How We Collect Data
PK78 collects personal data through the following primary channels:
4.1 Direct Submission
You provide personal data directly to PK78 when you register an account, complete KYC verification, make a deposit or withdrawal, contact customer support, respond to a survey, or participate in a promotion. This includes all information entered into forms on the platform.
4.2 Automated Collection
When you access and use the PK78 platform, certain technical and usage data is collected automatically through server logs, cookies, pixel tags, and similar tracking technologies. This includes your IP address, session data, device identifiers, and behavioural data relating to your interaction with the platform.
4.3 Third-Party Sources
PK78 may receive personal data about you from third-party sources, including:
- Identity verification and KYC service providers who assist with document authentication
- Payment processing partners who handle deposit and withdrawal transactions, including those facilitating familiar Pakistani payment methods
- Fraud detection and anti-money laundering screening services
- Analytics and platform performance monitoring services
Where data is received from third parties, PK78 satisfies itself that such third parties have an appropriate legal basis for sharing that data with us.
5. Legal Basis for Processing
PK78 processes your personal data only where a recognised legal basis exists. The principal legal bases we rely upon are:
- Contractual Necessity: Processing required to perform our obligations under the Terms & Conditions you have accepted, including account management, payment processing, and service delivery.
- Legal Obligation: Processing required to comply with applicable legal and regulatory obligations, including anti-money laundering (AML) requirements, KYC obligations, and responsible gambling duties.
- Legitimate Interests: Processing undertaken in pursuit of PK78's legitimate business interests — including fraud prevention, platform security, and service improvement — where such interests are not overridden by your fundamental rights and freedoms.
- Consent: Where we rely on consent as a legal basis (for example, for certain marketing communications), you have the right to withdraw that consent at any time by contacting us or updating your account preferences.
6. How We Use Your Data
PK78 uses your personal data for the following purposes:
6.1 Account Management & Service Delivery
Your identity, contact, and financial data are used to create and maintain your account, process deposits and withdrawals in Pakistani Rupees (PKR), deliver the games and services you access, and communicate with you about your account status, transactions, and platform updates.
6.2 Identity Verification & Compliance
KYC data, identity documents, and financial data are used to verify your identity, confirm that you meet the minimum age requirement (18+ or higher as required by the applicable license jurisdiction), and fulfil our obligations under applicable anti-money laundering and counter-financing of terrorism frameworks.
6.3 Fraud Prevention & Security
Technical data, usage data, and financial data are analysed to detect and prevent fraudulent activity, multi-accounting, payment fraud, bonus abuse, and other security threats. This processing is fundamental to the integrity of the platform and the protection of all users.
6.4 Responsible Gambling Monitoring
Usage and financial data are used to monitor play patterns, identify indicators of problematic gambling behaviour, and deliver responsible gambling interventions such as limit notifications, account reviews, or outreach from the support team. This processing is undertaken in the interest of user welfare.
6.5 Customer Support
Communications data and account information are used to respond to your queries, resolve disputes, process complaints, and improve the quality of our support services.
6.6 Platform Improvement & Analytics
Aggregated and anonymised usage data is used to understand how users interact with the platform, identify areas for improvement, optimise game performance, and make product decisions. Where possible, this analysis uses data that cannot identify individual users.
6.7 Marketing Communications
Where you have provided consent, or where permitted under applicable law on the basis of a prior relationship, PK78 may contact you with promotional offers, new game announcements, and platform updates. You may opt out of marketing communications at any time through your account settings or by contacting support.
7. Data Sharing & Disclosure
PK78 does not sell your personal data to third parties. We may share your data with the following categories of recipient, strictly on a need-to-know basis and subject to appropriate data protection agreements:
- KYC and Identity Verification Providers: Third-party services engaged to verify identity documents, check sanctions lists, and conduct PEP screening as required by our compliance obligations.
- Payment Processors: Entities that facilitate the processing of deposits and withdrawals. References to familiar Pakistani payment infrastructure such as Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank, and Bank Alfalah are contextual only; actual payment processor relationships are governed by separate agreements and do not imply any endorsement of gambling by those institutions.
- Game Software Providers: Licensed software providers whose games are offered through the PK78 platform may receive limited technical data necessary for game delivery and fairness auditing.
- Fraud Prevention & AML Services: Specialist third-party services that assist with detecting and preventing financial crime, fraudulent registrations, and multi-accounting.
- Regulatory and Law Enforcement Authorities: Where required by applicable law, court order, or regulatory requirement, PK78 may disclose personal data to competent authorities. We will always seek to limit such disclosure to the minimum necessary.
- Professional Advisors: Legal, accounting, and auditing firms engaged by PK78 in connection with their professional duties, subject to binding confidentiality obligations.
No Sale of Data: PK78 does not sell, rent, or trade your personal data to unaffiliated third parties for their own marketing or commercial purposes.
8. International Data Transfers
PK78 operates as an international platform and your personal data may be transferred to and processed in countries outside Pakistan. Where such transfers occur, PK78 takes appropriate steps to ensure that your data receives a comparable standard of protection, including through the use of standard contractual clauses, data processing agreements, or transfers to jurisdictions recognised as providing adequate protection under applicable frameworks.
If you would like further information about the specific safeguards applied to international transfers of your data, please contact us at the address provided in Section 16.
9. Cookies & Tracking Technologies
9.1 What We Use
PK78 uses cookies and similar tracking technologies (including pixel tags, web beacons, and local storage objects) to operate and improve the platform. These technologies allow us to recognise your browser, remember your preferences, maintain your session, analyse platform usage, and detect security anomalies.
9.2 Types of Cookies
- Strictly Necessary Cookies: Essential for the platform to function. These cannot be disabled without affecting core functionality such as login sessions, account access, and security protections.
- Analytical/Performance Cookies: Used to understand how users navigate and use the platform, helping us improve page performance and user experience. Data collected is aggregated where possible.
- Functional Cookies: Remember your preferences such as language settings, game history, and notification choices to provide a more personalised experience.
- Targeting/Marketing Cookies: Used (where consent has been given) to deliver relevant promotional content and measure the effectiveness of marketing campaigns.
9.3 Cookie Management
You can control the use of non-essential cookies through your browser settings or through cookie preference controls available on the platform. Please note that disabling certain cookies may affect the functionality of the platform and your overall user experience.
10. Data Retention
PK78 retains personal data only for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable legal and regulatory obligations. The following general retention principles apply:
- Active Account Data: Retained for the duration of your account and for a period thereafter as required by applicable AML and regulatory record-keeping obligations (typically five to seven years following account closure, depending on applicable law).
- KYC and Identity Documents: Retained for the period required by the applicable regulatory framework, which may extend beyond account closure.
- Transaction Records: Financial transaction records are retained in line with applicable AML and accounting requirements.
- Support Communications: Retained for a reasonable period following the resolution of the relevant enquiry or complaint, and longer where an ongoing legal matter requires it.
- Marketing Consent Records: Retained for as long as necessary to demonstrate the existence of consent and to honour opt-out requests.
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised in accordance with PK78's data disposal procedures.
11. Your Rights
PK78 recognises and upholds the following rights in relation to your personal data, in line with internationally recognised data protection standards:
Right of Access
Request a copy of the personal data PK78 holds about you and information about how it is used.
Right to Rectification
Request correction of inaccurate or incomplete personal data held about you.
Right to Erasure
Request deletion of your personal data where it is no longer necessary or where you withdraw consent, subject to legal retention obligations.
Right to Restriction
Request that processing of your data be restricted in certain circumstances, such as while accuracy is being contested.
Right to Portability
Request a structured, machine-readable copy of data you provided to us, where technically feasible and legally applicable.
Right to Object
Object to processing based on legitimate interests or for direct marketing purposes. Marketing opt-outs take effect promptly upon request.
To exercise any of these rights, please contact us using the details provided in Section 16. We will acknowledge your request promptly and respond within a reasonable timeframe. Please note that certain rights are subject to limitations where legal obligations require continued retention or processing of your data.
12. Children's Privacy
PK78 is strictly an adults-only platform. Registration and use of the platform is prohibited for any person under 18 years of age, or under the higher minimum age required by the applicable license jurisdiction. PK78 does not knowingly collect personal data from minors.
If PK78 becomes aware that personal data has been collected from a person below the Minimum Age, that account will be immediately suspended, the personal data will be deleted to the extent permitted by applicable legal obligations, and any funds held in the account will be subject to investigation and appropriate handling in line with our Terms & Conditions.
If you have reason to believe that a minor has registered an account on PK78, please notify us immediately at [email protected] so that we can investigate and take prompt action.
13. Data Security
PK78 implements a range of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or disclosure. Our security practices include:
- Encryption of data in transit using industry-standard TLS protocols
- Encryption of sensitive data at rest, including identity documents and financial records
- Access controls ensuring that personal data is accessible only to authorised personnel with a documented need to access it
- Regular internal security reviews and vulnerability assessments
- Incident response procedures to detect, contain, and notify in the event of a data breach
- Ongoing staff training on data protection and security best practices
While PK78 takes data security seriously and applies robust controls, no internet-based platform can guarantee absolute security. You are responsible for maintaining the security of your own account credentials and for notifying us promptly if you suspect any unauthorised access to your account.
14. Third-Party Services
The PK78 platform may integrate with or link to third-party services — including game software providers, payment infrastructure, and analytics tools — that have their own privacy practices. PK78 is not responsible for the privacy practices of third-party services operating under their own policies.
Where PK78 engages third-party Data Processors, we require them to process personal data only in accordance with our documented instructions, to implement appropriate security measures, and to comply with applicable data protection obligations. We do not permit Data Processors to use your personal data for their own independent purposes.
15. Policy Amendments
PK78 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, applicable legal requirements, or the services we offer. Where changes are material, we will notify registered users via the email address associated with their account and/or through a prominent notice on the platform prior to the changes taking effect.
The "Last reviewed" date displayed in the contents panel indicates when this Policy was most recently updated. Continued use of PK78 following notification of an amended Policy constitutes your acceptance of the updated terms. If you do not agree with any material change, you may request account closure in accordance with the Terms & Conditions.
16. Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or to how PK78 handles your personal data, please contact our support team. We are committed to resolving all data-related enquiries promptly and transparently.
Data enquiries and privacy-related correspondence: [email protected]
This email address is displayed as plain text only for contact reference purposes. For urgent account-related issues, live chat within your account dashboard typically provides the fastest response. We aim to acknowledge all written privacy enquiries within 5 business days and to provide a substantive response within 30 days.
Data Protection Principles
How PK78 Protects Your Privacy
Six core principles guide how we handle personal data at every stage of your journey on PK78.
Data Minimisation
We collect only what is genuinely necessary. If a piece of data is not required for a specific, documented purpose, we do not ask for it — reducing your exposure and our obligations.
End-to-End Encryption
All data in transit is protected by TLS encryption. Sensitive records including identity documents and financial data are encrypted at rest, shielding them from unauthorised access.
Access Control
Your personal data is accessible only to authorised PK78 personnel with a documented, specific need. Internal access controls are regularly reviewed and updated.
Defined Retention Periods
We do not hold data indefinitely. Retention periods are tied to specific legal and operational requirements, and data is securely deleted or anonymised once those periods expire.
Your Rights, Respected
Access, rectification, erasure, portability, restriction, and objection rights are all recognised and actionable. Contact our support team to exercise any right at any time.
Marketing Opt-Out
Promotional communications are only sent where you have consented or where permitted by applicable law. Opt-out requests are processed promptly — no questions asked.
Play with Confidence on PK78
Your data is handled with care and transparency. Explore PK78's full range of games, live betting markets, and cricket specials — knowing exactly how your information is protected.
Adults 18+ only, or the higher minimum required by the operator/license jurisdiction. Local laws in Pakistan may restrict gambling. Play responsibly and within your limits.